On How Do You Do, his first major label effort for Universal Republic Records, Hawthorne proves that he is not part of a trend. The classic Motown sound that provided the blueprint for his self-produced independent debut, A Strange Arrangement, remains, but is joined on How Do You Do by music reminiscent of late 1960s California pop and the best work from the likes of Steely Dan and Chicago.
"Hawthorne emerges with a jaw-dropping collection of classic soul," RollingStone.com proclaimed upon hearing A Strange Arrangement, but with this latest release, the formula has been updated. The vocals are stronger, the music more varied and vibrant, but it's still Mayer Hawthorne. And the message is love. -- Universal Republic